D. Golden State Warriors: In a state-of-the-art sales center experience designed for the Golden State Warriors, the entrant brought to life a bold vision—not only for the team’s new San Francisco arena but also for the entire Bay Area. Built on our strategic premise of “Greatness in Common,” the Chase Center Experience takes potential buyers of seats, suites and sponsorships on a media-rich journey. From an awe-inspiring immersive theater, video and digital-meets-3D district map to an interactive arena model and suite mock-ups, visitors are free to explore the one-of-a-kind experiences to come. It all culminates in a Lite-Brite-inspired wall inviting guests to choose seats and literally plug into the region’s destiny. Throughout the journey, we used voice to guide exploration and set the tone, with optimistic, unifying messages that rally the people of the Bay and instill pride.
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23D. Golden State Warriors
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