38A. The Head and the Heart: Signs of Light Shines on the Main Stage June 2017—Alaska Beyond Magazine

A. The Head and the Heart: Signs of Light Shines on the Main Stage June 2017—Alaska Beyond Magazine: Showcasing a nationally recognized indie-folk band with Seattle roots, the cover of the June 2017 issue of Alaska Beyond Magazine celebrates Alaska Airlines’ hometown by featuring The Head and the Heart, a group with local origins that has charted a whirlwind path to success. The Head and the Heart also has strong connections to California—including where they recorded their most recent album—an area in which Alaska continues to dramatically increase flights through its own service and that of recently acquired Virgin America. The cover image draws readers inside the magazine to a feature story that reveals these key connections. The June 2017 issue of Alaska Beyond Magazine is also carried online in a digital format, providing extensive additional reach all year to customers and prospective customers.

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